Confession time: while I was away from this blog, I spent most of my time working on a mystery story, reading, and, well, not updating this blog. I had lots of ideas for blog posts, but none of them seemed good enough, and I think some of them didn’t even count as content. I’m sorry, and I promise I’ll do better.
At the bottom of this post, one might find some buttons for sharing it on social media sites–this is a common thing that can be found on many websites now, especially news and lifestyle sites, and I’ve actually taken advantage of it on many occasions. There’s no doubt about it: we’re living in a social media-dominated era.
Maybe it sounds far-fetched and ridiculous, but I think that because of that, we might be living very mediated lives–a cause for concern, if not necessarily alarm. One of the most commonly used social media sites is Facebook, so I’ll use it as a springboard. Let’s explore it further, alright? đ
A Mediated Life on Facebook
The real me lives on the Internet!
(From the anime My Little Monster, episode 2)
Earlier, I used the phrase “mediated life” to describe the experience that some might be having in the social media age. I guess I should explain that.
When someone “mediates,” it usually means that they settle a fight or dispute between people; however, in this case, when I say “mediated,” I don’t mean that there are two people fighting and someone helping them settle their differences. Rather, life is mediated in the sense that something (social media) is there between the subject (for example, me) and my experience (life). The word is present in the phrase “social media” itself–separating it into two words, we have,
- Social- pertaining to society/community of people
- Media- a means of communication
Now, media can and undeniably does act as a means for communicating ideas and information, but it also has a secondary level: it can act as a lens, a filter (like an Instagram filter?) on our experiences. This is how life becomes “mediated,” and becomes even more so through on-the-go social media on mobile devices.
As far as I can tell, on Facebook, it operates mainly through three aspects:
- The status message
- The news feed, and
- The mechanism of likes
The Status Message–“What’s on your mind?”
Not the relationship status–that’s different đ I’m referring to the box where one can type in text, upload pictures or videos, put in links, indicate where I am (“Checking in”), even what I’m doing and tag who else in my friends list is involved. The status message tells everyone what I’m up to.
It might be true that on the Internet, no one knows you’re a dog, but on Facebook it’s very clear that I’m not in a vacuum. There’s a chat box with green lights that indicate which people are online at the moment, and as if the news feed weren’t enough, there’s also a ticker box showing that So-and-So liked Such-and-Such’s picture or status, or Someone shared a link on Someone Else’s timeline.
It’s possible to turn off the chat function, of course, but it’s more difficult to turn off the knowledge and awareness that someone will see my posts.
This sort of environment, I think, fosters a certain kind of culture–one based on image and performance. Everyone on my friends list and their mothers can probably see this post, so there’s an urge to consciously and deliberately “perform” me as I’d like to be seen and thought of, instead of naturally being me.
Yes, perhaps I could make connections through that, but by “performing” me, isn’t it possible that I’m participating in a constructed reality? A mediated reality that exists onscreen, instead of an organic, human reality rooted in personal, face-to-face interactions and being with people . . . what’s the Internet phrase? IRL–in real life, in the here and now.
The News Feed–What’s everyone else up to?
The news feed shows what everyone else is up to, and for me, it’s probably one of the strangest things I’ve ever seen.
The first striking thing about it is the dizzying variety of content that shows up on it. There are links, videos, and status messages shared by friends, as well as sponsored ads for apps, products, and games. The strange thing about the news feed isn’t the content, but rather, us and the content of the content.
While scrolling through the news feed, one might come across funny Vines and cat videos, existing alongside news stories and Internet memes. One can watch Vines and cat videos and laugh at Internet memes for a few minutes, and then become indignant and scandalized over the latest news report involving a corrupt politician–for a few minutes, and then one can scroll and find other things.
The strange thing about the news feed, I’ve found, is not the salad of content one finds on it, but how it dulls us. Because all these different things show up at the same time, we can experience one emotion for a minute, and a completely different emotion the next. Eventually, our emotions get turned down several degrees, more or less like the flames on a kitchen stove, until righteous anger becomes dull annoyance and a loud laugh becomes a small smile, a like, and a share.
The emotions we experience become faint approximations, because all these things only exist on a screen, and we can simply scroll down or log out, turn off our devices and safely walk away.
The mechanism of likes
One thing has to be made clear: a “like” on Facebook is not a real like. Rather, it’s a simulation of actually liking something in real life; it’s nice, but it isn’t the real life. To like something in real life is an active rather than a passive action, something way beyond simply clicking on a button.
Another important thing to note is that likes have become commodities. Contests can actually be won based on how many likes a picture has received; the thousandth person to like a page might get mentioned by its admin, and maybe even receive some kind of prize. It’s likely (no pun intended) something perpetuated by the phenomenon of people celebrating and even bragging about how many likes their page or something they posted received (I hear this is widespread on Instagram? I’m not sure, though), and this trains and conditions us to view likes and notifications as something to be desired.
We are now looking forward to an intangible click on an intangible thing, and sometimes, rewarding intangible clicks with physical prizes.
Don’t get me wrong, I’m not saying we should turn deactivate all our social media accounts and swear off them for the rest of our lives. It can’t be denied that it has its good qualities, and it can open us to new experiences. For instance, music is very important to me, and I actually discovered/rediscovered three of my favorite artists–Marit Larsen, HAIM, and Vanessa Carlton–during social media sessions. Social media is also very convenient and useful; it can keep us connected even over long distances. It’s the reason why I’m still connected to my high school friends. If something is useful and convenient, it’s something good, but as always, all good things in moderation.
After all, the real you doesn’t live on the Internet, but in real life. And nothing can ever replace that.
Aletheia Observer, signing off. Careful out there đ
– A.O.
P.S.
I owe you a song after that long post đ Here’s “I Don’t Want to Be A Bride” by the very talented–and very married–Vanessa Carlton.
I love hearing from you guys đ Like, share, or drop me a line on the comments or at my email, aletheia.observer@gmail.com.